Prequel
Prequel is a photo and video editing app that allows advanced editing directly on mobile devices. Users have the ability to customize brightness, adjust colors, apply exclusive filters, and add effects. Additionally, Prequel features options to add music, animated intros, stickers, and more!
BA7 executed an "always on" influencer campaign across Instagram, TikTok, and YouTube, placing Brazil as the top-ranked country globally in downloads for 6 consecutive months.
KPIs: awareness and downloads.
219
CREATORS
39M
IMPRESSIONS
312K
ENGAGEMENTS
131M
AUDIENCE
225
DELIVERIES
98K
CLICKS
Sunless is a line of sunscreens from the company Farmax. The brand arrived on the market in 2005, with the aim of offering several products for all body types, in the most diverse situations.
BA7 developed and executed the project with nano and micro influencers on Instagram to complement the main campaign and exceeded estimated results by more than 40%.
KPIs: awareness and traffic.
07
CREATORS
619k
IMPRESSIONS
11K
ENGAGEMENTS
593k
AUDIENCE
130
DELIVERIES
1.8K
CLICKS
Bumble is more than an app, it’s a movement. It encourages values like integrity, kindness, trust, and respect throughout all stages of a relationship, both online and offline.
BA7 is a partner of Bumble in Brazil and with an always on campaign on Instagram it has been building the brand's positioning and increasing the number of users on the platform.
KPIs: awareness and downloads.
125
CREATORS
12M
IMPRESSIONS
222K
ENGAGEMENTS
80M
AUDIENCE
560
DELIVERIES
49K
CLICKS
Badoo was born over a decade ago, and its community now spans over 500 million people worldwide. Such a significant number of users represents a diverse range of backgrounds, experiences, and perspectives.
BA7 developed and executed two promotion projects for Badoo on Instagram and TikTok in Brazil, Mexico, and Chile. Our strategy reflected the brand's values, strengthened its positioning, and achieved impressive results.
KPIs: awareness and app downloads.
22
CREATORS
3M
IMPRESSIONS
86K
ENGAGEMENTS
20M
AUDIENCE
110
DELIVERIES
19K
CLICKS